DIP Video Offerings
Video has become one of the most powerful ways for wellness, fitness, and lifestyle brands to share their story. It brings movement, emotion, and depth to your visual identity in a way that photos alone can’t always capture. Whether you’re refreshing your brand, hosting an event, or simply wanting more dynamic social content, my video services are designed to meet you where you are, while also elevating how your brand shows up online.
Below is a simple guide to the four types of video projects I offer, with examples linked so you can get a feel for the final result.
1. Brand Hero Video
A hero video is the anchor of your brand story. It introduces who you are, what you offer, and the feeling behind your work. This is a cinematic, story-led piece designed to sit on your website homepage, your About page, or support a major launch.
The tone of each film is crafted around your brand and shaped using a clear creative direction and shot plan.
Ideal For:
• Brand launches
• Studio openings or refreshes
• Website redesigns
• High-impact campaign storytelling
2. Fully Edited Event Recap
Event recap videos are lively, atmospheric, and community-focused. They highlight movement, energy, connection, and the key moments that define your event. These edits are fast to deliver, social-ready, and incredibly useful for promoting future events or showcasing community engagement.
IDEAL FOR:
• Studio events and workshops
• Retreats
• Run clubs
• Product launches
• Brand activations
3. UGC Style iPhone Clips Library
Designed for brands that need regular content with an organic, real-life feel. This isn’t random phone footage — it’s intentional, well-composed handheld clips created to look natural and unpolished in the best way.
Each library is delivered as a curated iCloud or Google Drive folder, giving you ready-to-use clips for Reels, TikToks, ads, and stories throughout the year.
IDEAL FOR:
• Social-first marketing
• Retreats
• Studios wanting weekly content
• BTS-style storytelling
• Organic campaign assets
4. Social-Led Video Projects
These projects are completely flexible and shaped around your social strategy. This might include short-form edits, story sequences, or a series of lightweight video moments captured across a few hours.
The focus is on consistency and making sure your brand shows up online with high-quality, engaging video that feels aligned and effortless.
IDEAL FOR:
• Ongoing social marketing
• Launch and campaign support
• Growing personal brands
• Studios needing consistent video
Another example that falls under social and event recap for lululemon:
Whether you're after polished edits or flexible footage you can build on, there's a video option to suit your style and strategy.
Want to talk through what might be the best fit for your next project?
